I feel so proud of this young lady, though I don’t know her and I never even heard of her cause until seeing this video early morning on Sunday. She sends a powerful message though – that we have it in all of us to effect change. When we make a stand–specially on a potentially controversial issue-it’s inevitable that not everyone will agree with us, but so what? Take a stand anyway.
Haters will hate.
So what did she campaign about? She had a younger brother who was really interested in cooking and so the family thought it would be great to give him an Easy Bake Oven. Now we don’t have those locally, so not everyone may know what it is, but I believe it’s a toy that allows kids to actually bake something. I would have loved one as a kid!
The problem was that McKenna’s brother was hesitant about getting an Easy Bake because it was “for girls.” All the marketing for the toy was aimed at girls.The colors were pink and purple, and the commercials always had girls. It was as if they were perpetuating the stereotype that the place for girls and women is at home and in the kitchen.
So she started a petition to ask Hasbro, the makers of this toy, to use gender-neutral colors for producing and marketing the Easy Bake.
Listen and watch her TED Talk here: